bud 2 bud: iOS Cannabis Delivery App UX/UI
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Community-Driven Cannabis Delivery
Bud 2 Bud is an LA-based cannabis delivery app designed to be simple and intuitive for both new and experienced users. The app features social elements that allow users to connect, share their preferences, and recommend products to each other. Recommendations are tailored based on users’ purchase history and personal filters, while each product includes user reviews and information about the effects. This ensures that users, regardless of experience level, can easily find and understand the products that best suit their needs.
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Understanding the Competition
The first step in creating Bud 2 Bud was understanding the competition. This research helped shape the app’s features and overall design. By analyzing the strengths and weaknesses of other cannabis delivery apps, I was able to build on their successes and address their shortcomings. I noticed that many apps lacked intuitiveness and didn’t emphasize the social aspect enough, which became a key focus in our app’s development.
User Personas
Ashley, 29
Motivation: New to marijuana, Ashley wants to use it to alleviate her back pain.
Goals: Find a product that fits her needs and receive recommendations from other users.
Frustrations: As a newcomer, she feels overwhelmed and unsure where to start. In the past, cannabis websites have been confusing, and she lacks reliable transportation to a physical store.
Zach, 23
Motivation: Zach is a recreational user looking for a convenient way to get cannabis with minimal effort.
Goals: Easily access cannabis products and see reviews for informed purchasing.
Frustrations: He finds cannabis websites overwhelming with too much product information. He prefers a streamlined experience that focuses on key details and doesn’t want to leave home to get his products.
